Chargeback Gurus Style Guide
The following should be used as a guideline for display and usage of logos, colors and brand styles. This guide is subject to change and should be referenced for design initiatives. Additions, changes, or modifications should be submitted to marketing for written approval before use.
Logos
Chargeback Gurus logos should only be used as represented here. No lockups, co-branding, modifications, or alterations may be made without written approval by Chargeback Gurus Marketing. Files may be copied from this page or downloaded from the link. Alternate dimensions must be requested.
- Do NOT scale logos and icons disproportionately.
- 5 mm margins should be allowed from edge of logo to edge of design or other elements.
- Light version on dark backgrounds and dark version on light backgrounds should be used.
- Do NOT alter colors.
- Do NOT apply shadows, filters, backgrounds, or outlines to the logo. Do NOT reduce the transparency of the logo.
Chargeback Gurus Shield 300 x 300 PNG Only to be used when accompanying a design with the full CBG logo present. 
Colors
The following colors are approved. No variations may be used without prior written consent. Please note the bottom row of colors are used conditionally.
 Blue Tint |
 Bold Blue |
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 Dark Blue |
 Grey Blue |
 Light Blue |
 Grey |
 Dark Grey |
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 Orange (use only sparingly if necessary) |
CBG Blue
Teel (accent or highlight color only)
Prevention Icon
Representment Icon
Analytics Icon
About CBG icons - SVG
Industry Leading Revenue Recovery
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Innovative Technology Platform
Aligned With Your Goals
Expert Advice
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Trusted Advisors
Performance Based Trial
Honesty/Trust Icon
Industry Icons
Insurance
Telecomm
Travel & Hospitality
Retail &
E-commerce
Entertainment
Restaurants & Food Delivery
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Subscription
Services
Business Services
Alternate Graphical Elements
Transparency
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Honesty
Integrity
Unspecified Graphics
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About Chargeback Gurus - Approved copy for use in public facing materials.
Chargeback Gurus helps businesses protect and recover revenue by providing innovative chargeback management solutions, AI analytics, and insights powered by our proprietary FPRONE platform.
By understanding our clients’ needs and fully aligning with their goals, we help them reduce chargebacks and increase recovery rates to maximize revenue. Our technology solutions use powerful data science and predictive AI analytics—combined with deep industry expertise—to deliver hundreds of millions of dollars in recovered revenue to our clients.
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